APPM to a very great extent has been successful in unifying quality with eco friendliness. The Company strictly follows the highest-standards-of-quality. This is reflected in the wide acceptance of its products around the world. Almost 90 percent of all the wood procured comes from its various farm forestry efforts i.e. from high quality seedlings. This not only ensures better quality raw materials that translate to finer quality products but also a continuous and dependable source of raw materials supply. The ongoing MDP will further help the Company adopt better production techniques which in turn will help ensure even better quality products.